Building a website should always start with a simple question - what do you want to do with it? This question will inform everything else you want to do, so it should be carefully considered. When asking this question, you may also want to figure out whether you would be better served by a static site or a WordPress site.
Static Sites: The Traditional Answer
To be perfectly honest, there is nothing wrong with using a static HTML site. In fact, it is still the way that most sites are built. If you use this traditional option, you will certainly not have to learn anything new - if you have kept up with web design for the last five years, you already know everything that you need to do. These sites are also quite useful for those who want to merely clone a site or use a script to create a new site, a process which can be done far more easily than with WordPress.
Of course, this sort of site creation is not quite as easy as WordPress. WordPress is often easier to use, and does help you to keep your bits and pieces together more efficiently. If you are looking for a site that will be easier to change around for SEO purposes, you might want to avoid static sites - there are simply better alternatives available today.
WordPress Sites: The New Toys
WordPress is perhaps the most popular content management system available today, and it is the backbone of most popular blogs. This handy set of tools makes it easier than ever to customize or edit a site, and the countless plug-ins and tools available can make web management far more easy than it has ever been in the past.
WordPress is far from perfect, though. It tends to require a great deal of room, making it more difficult to host multiple WordPress sites than it is to host multiple traditional sites. It can also be difficult to learn - you can always hunt down one of the dozens of guides on the internet, but those who are used to traditional sites will have to do a great deal of work to catch up.
At the end of the day, both types of sites work quite well. If you want something that is easy and comfortable, you probably want to choose a static site. If you want to use something with a bit more versatility, though, WordPress is the best choice. If you take your time and think about your needs, your choice should be easy.
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